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Rocketship Blasting Off From a Computer Screen

March 04, 2024

16 Say Hello to Google's New Core Web Vitals Metric

All you SEO buffs will want to check it out. Google is replacing a Core Web Vitals Metric with something new and improved. That's the plan, anyway. If you're familiar with the First Input Delay (FID, say goodbye to that and open your arms to ...

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Hand Lifting Middle of Three Cups Showing Money Chips

October 17, 2023

9 Google Ad Changes Leave Marketers in the Dark

So, Google has done it again. They have a habit of sneaking around and making changes that make a big difference to advertisers, except they forgot (wink) to tell us about the implications. You know about the big antitrust case the feds have la...

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Beach Showing Sun-Setting With Google Analytics 3 Text on It, Symbolizing Google Sunsetting the Tool July 1st

June 30, 2023

16 Google Will Sunset Universal Analytics July 1st

Last year, we covered how Google will be sunsetting Universal Analytics (UA), and well... the time has finally come. June 30th is the last day Google Analytics 3 collects new data, as the cutoff date is July 1st, which is when the search giant wan...

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People Sitting in Speech Bubbles Using Google's AI-Driven Search Features Announced At Google's 2023 I/O Conference

May 11, 2023

34 Google I/O 2023 Recap: AI Search Upgrades and More!

This week, Google unveiled some AI-driven search upgrades at their annual I/O conference, and there's a lot to cover in under 3 mins. So we'll skip the new phones and tech gear to keep it tight and jump right in!

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Two AI Chatbots Up Against Each Other Typing; Google Unveiled Its Bard Chatbot To Challenge ChatGPT

February 07, 2023

58 Google Unveils Its Bard Chatbot To Rival ChatGPT

Google unveiled its own ChatGPT rival, "Bard." It aims to combine the world's knowledge backed by the power, intelligence, and creativity of Google's large language models.

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Person Holding the Word E-E-A-T in Hands to Show That Google Added Experience to Its E-A-T Concept

December 16, 2022

57 Google Adds Experience to Its E-A-T Concept

We hope you have an appetite for knowledge today! Because recently, Google added an "E" to its E-A-T concept and announced some major updates to its Quality Rater Guidelines (QRG) document for search.

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People Searching on Mobile for Places, Stores, Food, Etc. as Google Plans To Reinvent Search

September 29, 2022

124 Google Plans To Reinvent Search

In case you missed it, Google Search On 2022 live stream event debuted yesterday. Get a recap of it here in our latest #3MDD.

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Person Creating Detailed Original Multimedia-Infused Content For People, Not Search Engines Following Google's Helpful Content Update

August 19, 2022

110 Google's Helpful Content Update Puts People First

Google announced some news that sent a shockwave throughout the SEO community regarding content creation. The update they're launching targets 'unhelpful' websites, content aggregators, and SEO tactics that game its Search algorithms.

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Advertiser Installing Google's Simplified Tag Manager on His Website That Only Use One Line of Code

August 05, 2022

110 Google Simplifies Tag Manager and Adds 4 New...

There's a lot of Google news to unpack here, so let's get into it. The company has released a simple, centralized tag solution that can be placed on top of existing global site tag (gtag.js) implementations on websites.

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iPhone Featuring Apple's New Search Engine They're Teasing To Launch June 8th, 2022

May 31, 2022

208 Apple Teases To Launch New Search Engine

Apple will unveil some new augmented reality-based products at the Apple World Wide Developer Conference, which is cool and all, but we're wondering what a "smart" Siri and a new search engine have to do with each other.

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Confused People Searching Stuff They Can't Describe but Google's Multisearch Combines Images and Text To Help

April 08, 2022

144 Google's Multisearch Feature Combines Images and Text

According to Google, 66% of shoppers failed to find a product using only words to describe it. So to help those who can't put a finger on it, Google introduced Multisearch, which combines text and images to help you find stuff.

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People on Striped Background Reviewing Products Using Stars as Google's Third Product Reviews Update Favors Detailed Testimonials

March 24, 2022

123 Google Dropped Its Third Product Reviews Update

Over the past year, the company has been tweaking its systems to display product reviews that meet their specific criteria on what makes an excellent testimonial you can trust.

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