September 21, 2021
203 User-Generated Content Influences Consumers More...2,000+ shoppers in a study were asked, "what makes them go from being browsers to convinced online paying customers?" The answer: "user-generated content (UGC)." Remember that acronym; it'll be mentioned a lot. User-generated content comes in m...
Read more
September 20, 2021
391 Sept. 28th Marks TikTok's First-Ever Global...Whether or not you're on the TikTok bandwagon, you won't want to miss this. TikTok is hosting its first-ever global business event on Sept. 28th. Best of all, it's totally free! The digital conference is geared towards helping brands, agencies,...
Read more
September 17, 2021
381 Streaming Ads Take Center Stage For Holiday ShoppingIf you're a company that has ad dollars invested in traditional TV, you might want to reconsider after reading this article, especially before the holiday season begins. Roku and Harris Poll released an annual survey on Sept. 15th showing how s...
Read more
September 16, 2021
392 Discover SEO Gold With Social MediaWe'll be flying through some ways you can use social media for keyword research to dig up some overall SEO gold or even help with your PPC ad targeting! There's a lot of value in researching on all the platforms where people spend their time....
Read more
September 15, 2021
370 Buy Now, Pay Later Model Sweeps Global Markets Now!The buy now, pay later (BNPL) business model has grown fast and worldwide ever since Amazon announced adding that option at the checkout soon through its partnership with Affirm. The payment option has existed for as long as "buy here, pay he...
Read more
September 14, 2021
391 Intuit Buys Mailchimp for $12 Billion To Focus on...Intuit, the company that makes doing your taxes and accounting "easier," just confirmed that they will buy Mailchimp for $12 billion in a cash and stock deal! Why should anyone care? Well, this is one of the largest acquisitions of a bootstra...
Read more
September 14, 2021
386 Twitter Verification Request Train Is Rolling AgainAh, the coveted blue checkmark. If you're a Twitter user still trying for account verification, now's your chance! Twitter announced on Monday that it has once again reopened its account verification process after a brief hiatus. If y...
Read more
September 08, 2021
429 Are Tech-Savvy Audiences Skewing Your Analytics?Here's a stat. 58% of Hacker News, Reddit, and tech-savvy audiences block Google Analytics. What's the main culprit behind this skewed data? Well, it's mostly because of ad blockers that have features that block data tracking. By default, bo...
Read more
September 05, 2021
401 TikTok's Top-Tier Tips for Better Performing Video AdsTikTok recently gave some general tips for content creators to help make their video ads perform better and threw in some extra advice for those in the gaming and ecommerce verticals. So here are some best practices by TikTok's Creative Insi...
Read more
September 03, 2021
402 Target Untapped Audiences With Reddit's...From forums like WallStreetBets, a thread that fueled "meme stock mania," to an Ask Me Anything session with former President Obama, Reddit's got a whole lot going on lately! Reddit launched an ad placement tool so you can buy "Top Comments" ...
Read more
September 02, 2021
373 Legal Slam Dunk Win for South Korea Over Tech DuopolyRecently, South Korea legally slammed dunked on two major tech duopolies. They passed an "Anti Google law" to curb Google's and Apple's in-app payment commission. South Korea's National Assembly voted August 31st to prevent app developers fro...
Read more
September 01, 2021
356 Google Could Be Gambling With Your CTRs With Its...If you create web pages or write blogs with SEO in mind, then stick around. Google confirmed that they do change titles for search result listings on August 24th and launched an update specifically about them. Some SEOers in the community didn't e...
Read more