December 06, 2023
17 Gen Z Ladies Spend More Than Time on TikTokIf your target market is Gen Z women, TikTok might be a good bet for spending your advertising dollars. TikTok has a dangerous ability to convince Gen Z ladies to adopt trends and spend money. Statistics show 75% of Gen Z women use TikTok, compare...
Read moreDecember 06, 2023
14 Instagram and Facebook Messenger Are Breaking UpStarting in mid-December, Instagram and Facebook Messenger are severing their ties. Don't worry. It's a mutual split with no hard feelings. Meta is starting to disconnect the ability to "cross-app chat" with your Instagram contacts via Fac...
Read moreNovember 30, 2023
25 TikTok Pushes Long-Form VideoThe originators of the short-attention-span video are now pushing for long-form video. It's no secret that TikTok has allowed ten-minute videos for some time, while YouTube Shorts is still stuck with a 60-second limit. The logic behind the shor...
Read moreNovember 30, 2023
32 Out with the Old, In with the New: Reddit's Glow UpIn the boundless universe of internet oddities, where cat videos are considered high art and conspiracy theories have their own fan clubs, Reddit has decided it's time for a glow-up. Forget intergalactic makeovers; we're talking about a brand refr...
Read moreNovember 27, 2023
28 Shopify Electrifies Black Friday SalesWell, the holiday madness had begun. The day after Thanksgiving was Friday. More importantly, for merchants and consumers, it was Black Friday. You know, the long-famous tradition we've all come to love or hate, depending on where you stand with t...
Read moreNovember 27, 2023
26 Pinterest's Hidden Power as a Luxury Marketing...In the colorful tapestry of creativity, where cat memes and outfit inspo reign supreme, there exists a virtual wonderland often overlooked by the masses: Pinterest. While it may seem like a haven for design aficionados and DIY fans, recent insight...
Read moreNovember 21, 2023
20 Swipe Right on Changes: Tinder's New FeaturesTinder is stepping up its game with a suite of features that promise to make your dating life more entertaining than a stand-up comedy show. No more cringe-worthy bios or awkward icebreakers – Tinder is about to turn your romantic journey into a h...
Read moreNovember 21, 2023
27 The Hits Keep Coming for X As Major Advertisers BailThings are never smooth sailing when it comes to Elon and X. Even as he introduces ways to make the platform more likable and sustainable, he finds a way to alienate. As always, X (and Elon) can't seem to make friends this past week. The plat...
Read moreNovember 20, 2023
21 TikTok Gets Chatty About Advertising PoliciesTikTok is taking some big steps to make it a little easier for users and advertisers to better understand how the platform handles ads for advertisers and users. TikTok, of course, points out that "businesses show ads on TikTok to reach peopl...
Read moreNovember 16, 2023
18 Get Ready To Jump off the LinkedIn CarouselWe hope you're ready because the time has come to get off the carousel. It's been in the news for at least a month now. LinkedIn is saying bye-bye to carousel posts, profile videos, and its in-image linking option. Straight from LinkedIn: "St...
Read moreNovember 15, 2023
20 Elon's New X Algorithm Aims To Help the Little GuyElon is one of those guys who draws all kinds of attention and is sometimes an easy target for not-so-flattering press, but here's some news that will be hard to find fault with. The company formerly known as Twitter (kind of rolls off your t...
Read moreNovember 15, 2023
26 Uber's New Gig: From Rides to RakesIn a plot twist that sounds straight out of a sitcom, Uber is stepping into the land of household chores. Yes, you heard it right – Uber isn't just your go-to for a ride to the airport or a meal delivered to your doorstep; now, it's your ticket to...
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